Holland & Barrett is the first UK retailer to commit to new guidelines that will help reassure customers they are buying the genuine article and not a fake copy. This campaign tells people about this change, in a way that marvels at the wonder of Manuka. In a new partnership with Holland & Barrett we are constantly finding new and amazing facts about nature. We want to unpack these natural stories in our communications in a way that demonstrates Holland & Barrett’s uncompromising pursuit of natural excellence in their products and brings consumers into their world of knowledge too.
